The Sports Event Management and Marketing Playbook

The Sports Event Management and Marketing Playbook

By: Supovitz, Frank

Price: $122.43

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As a sporting event planner, how do you keep up with the trends of the ticket buying public, sponsorship and merchandising while at the same time attending to the hundreds of management and operational details required to execute the event? A successful sports event requires a planner that can read signals from their market and plan strategically to maintain sponsors and a fill an arena.

Title: The Sports Event Management and Marketing Playbook

Author: Supovitz, Frank

Categories: Other,

Edition: 2

Publisher: Wiley: 2013-09-23

ISBN/UPC Number: 1118244117

ISBN/UPC Number 13: 9781118244111

Binding: Hardcover

Book Condition: new

Type: Hardcover

Seller ID: 9781118244111

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